partial expansion meaning in Chinese

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In this paper , the author firstly introduces the theory of enterprise strategy , and then analyzes the macro - policy environment , the coke industry condition and the coke enterprise situation . on the basis of the analysis and the prediction , the author presents the strategic position and objective of the chang zhou factory of coke and chemicals by means of swot analysis . in addition , cost leadership , backward integration and concentric diversification strategy of partial expansion , and the market - oriented strategy are put forward
本文首先对企业战略研究的理论进行了简单的介绍，然后对焦化厂的宏观政策环境、行业状况及企业现状进行了分析，根据分析、预测结果及swot分析的基础上，提出了常州焦化厂的战略定位和目标、低成本战略、局部扩张的后向一体化及同心多元化战略、市场导向战略。